The Sixth African Region Initiatives Limited (SARI), a subsidiary of SARI Group Holdings, is a Pan-African tourism, development and enterprise organization headquartered in Accra, Ghana. SARI works at the intersection of tourism, events, entrepreneurship, research, innovation, diaspora engagement and strategic partnerships to advance Africa’s economic and social development.

SARI provides corporate and institutional event management and destination services across Africa, supporting embassies, international organizations, development institutions, corporations and other organizations seeking to host conferences, meetings, diplomatic engagements, corporate events, retreats and high-level convenings in Africa.

Our work also includes tourism and travel experiences, MICE services, enterprise and SME development, research and policy, youth and workforce development, diaspora engagement, and strategic partnership programmes.

Through its specialised initiatives and brands, including the Africa Tourism Renaissance Conference (ATRC), SARI Enterprise Empowerment Program (SEEP), SARI Diaspora Network (SDN), and ZayVoyage, SARI connects institutions, businesses, communities and the African diaspora to create opportunities for collaboration, investment, tourism and sustainable economic growth.

Vision: To empower Africa through innovation, inclusion and connection.